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Business coaching in Norwich

98% positive rating from our members

Business coaching that means you're not alone

One-to-one business coaching in Norwich

Keep focused, accountable, and on track to achieve your business and personal goals.

Our members get a monthly one-to-one session with their TAB facilitator and coach.

Guy Tweedale is our dedicated business coach in Norwich.

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Male business owner smiling after business coaching session in Norwich
Norwich church

Your business coaches in Norwich

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Guy Tweedale

07824 704619
Email Guy
Make an enquiry here Read more about Guy

Guy Tweedale is The Alternative Board’s facilitator and business coach for Norwich. He has a wide range of commercial experience, much of it gained in the technology, business process and manufacturing sectors in both small business and large corporate environments in a variety of leadership roles.

He helps businesses and business owners to develop their capabilities and achieve their desired level of growth and outcomes. He has extensive experience in sales, marketing, delivering exceptional customer service and business turnaround.

With a track record of more than 20 years he has added significant value to the organisations with which he has worked. He has a keen ability to identify challenges or blockers of growth and then advise businesses on the paths towards success whilst ensuring that sustainability is embedded into all change programmes. Recognised as collaborative, able to provide independent oversight and a good mentor to the senior leadership his passion is enabling top performance within a business.

Born in Rochdale, he lives in Happisburgh, with his wife Jo and is passionate about scuba diving and the conservation of the oceans.

If you are in Norwich and would like to explore how Guy and TAB can help you grow and develop your business, please get in touch.

Discover the benefits of our Norwich-based coaching

Start with you

Focus on what you want in life and how your business can help get you there.

Increase profitability

Be held accountable to meet your business targets.

Improve decisions

Take control of your decisions through peer support and proven planning tools

Make better time choices

Spend your time well by utilising the experience of others.

Become a better leader

Motivate your people with the guidance of peers and an expert coach.

Plan a successful exit

Get the best result for you with tailored, hands-on support.

Hear from our members

"TAB is an independent thought process, away from the influences and pressures of work. In the day-to-day job, you can get drawn into distractions, you often don’t have time to think, and you’re just firefighting problems. However, with TAB, getting out of the office and speaking with the board for the 3-4 hours we have together allows me to think more independently."

David Scalley, AJT Engineering
Having a Peer Board is an amazing asset to me. It’s a safe and supportive environment where you get the support of other business owners who are committed to your success. It’s allowing me to be candid and get different views on sorting out knotty problems.
Professor Deborah Eyre, High Performance Learning

"I always feel uplifted and more confident following a board meeting.  The challenges we face as business owners are invariably those shared by the other board members. Bringing them to the table puts them in perspective and usually provides several options on how to tackle them.  Support, being non-judgemental and really trying to understand each other's businesses help make the meetings fun, enjoyable and, most of all, invaluable to the growth and well-being of my own business.  The regular one-to-ones help build on this with tough constructive advice.  I would be lost without the support of TAB."

Jan Buckett , JMB Accounting

"Before TAB, I didn’t really have anyone I could talk to about business issues. Getting reassurance from my board on things I’m thinking of doing gives me more confidence to get on with it. I really value the openness of my board and facilitator, which allows me to say what I’m feeling and thinking.  I’m now making longer-term plans and decisions about the business.  As a result, I enjoy running the business more because I know we’re heading in the direction, rather than focusing on short-term fixes."

Geoff Hunt, Hey Group

"TAB has given me coaching sessions, focusing on the positive elements of my business and helping to grow and develop during what is probably the most difficult trading period we have encountered. TAB has also invited me to a monthly board meeting where I joined six existing members, all of whom have extensive business experience and have provided me with some invaluable advice, guidance and accountability."

Kelly Smith, Juice Personnel

"I have a debt of gratitude to TAB after a 400% turnover boost. I can’t speak highly enough of The Alternative Board. It has made a huge difference to our agency. It’s something I would encourage business owners to think about. We wouldn’t have been able to achieve the growth we have without TAB."

Adam Bell, Moment

Over 5x

TAB members’ sales growth is 5.5 times national SME average

95%+

95.7% of TAB members said their advisory boards added real value to their business

90%+

90.3% of members said their ability to address personnel and organisational issues has improved since joining TAB

Start your journey with TAB

Get in touch with Guy.

He will contact you to arrange an introductory meeting.

During which, you’ll chat about whether TAB business coaching is right for you and your business.

Attend your first TAB board meeting and coaching session to discover the power of peer support.

There’s no obligation, only an opportunity to find out more.

Book an introductory call

What is business coaching?

A business coach, like Guy in Norwich, is an expert who supports business leaders to align their business decisions with their personal goals or vision. Guy won't imply give the answers to your business challenges but he will give you what you need in terms of skills and knowledge to increase your profitability and drive your business's growth. 

In Norwich, Guy offers coaching, mentoring, consulting and facilitates our peer advisory boards. He will also take you through our exclusive strategic planning platform – The Business Builder’s Blueprint.

Why should Norwich-based business owners consider coaching?

Norwich is home to more than 8,000 businesses and many leaders will have considered business coaching. Here are reasons why:

  1. Planning and strategy

Business coaches are often more beneficial in areas of strategic planning. A key difference between a business coach and consultant is that a  business coach will guide owners to plan their business in its entirety, wheres a consultant will often focus on one specific area such as succession planning.

2.       Developing your skills as a business owner

A business coach can help you build on specific skills such as communication or leadership, which will help you succeed not only in this current business but in the future.

3.       Accountability

Business leaders are so busy, and a business coach can hold them accountable to the actions that will help their businesses move forward.

4.       New ideas and approaches

A business coach can provide an outside perspective with new ideas, strategies and approaches.

5.       Learning from others’ experience

Often, business coaches, like Guy, are previous business owners or have worked for big corporates and in business for a long time. This means that when you approach them with an issue, they’ll more than likely have an experience they can draw on to guide you through it. This isn’t just the case with business coaches. There is lots that business owners can learn from each other too. 

6.       Your personal development

 There are a few ways that business coaching and mentoring is good for your personal development. Business coaches often take on a business mentoring role. This is where they focus on you, the business owner, on a person.

7.       Not being alone

Another great benefit of business coaching is the support it gives. A business coach can help you combat the loneliness of entrepreneurship. 

8.       Business growth

A business coach can be the missing detail to help you achieve business growth. By providing business owners with all the benefits mentioned above, they can develop the right strategies at the right time to see their business thrive.

What business coaching is not

A business coach is not the following:

  • The solution

The coach is there to guide you through and empower you with the right tools and knowledge to help you find those solutions, not simply give them to you.

  • Life coaching

A business coach is not there to get involved in your personal life and aspirations but will consider how your personal goals might line up to your business ambitions.

  • Counselling

Counsellors are specifically trained in dealing with specific personal problems such as mental health or family relationships. A business coach isn't and therefore shouldn't be addressing these issues.

  • Consultancy

A consultant focuses on a particular area of expertise and projects in those areas such as a marketing consultant or finance consultant. They seek to fix specific problems within a business, a business coach however, provides more generalised advice and insights. 

Why TAB business coaching in Norwich?

Here are three reasons why you should consider TAB’s business coaching and why 98.9% of our members said it adds real value to their business:

  • Guy, our Norwich business coach, has experience

Guy has a wide range of experience across commerical enterprises and has added significant value to those organisations during a 20+ year career. He is passionate about helping business owners lead better lives and run stronger businesses.

  • Coaching tailored to you and your business

Whilst we have a structure at TAB, Guy's coaching sessions are tailored to your needs and what you need at any given time. So, although there is a difference between business coaching and consultancy, Guy can sometimes fall into both these roles if required.

  • Works alongside our advisory boards

Our business coaching is so powerful because of its combination with our business advisory boards. These bring together business owners and leaders from non-competing sectors in a group setting – like a board of directors. As part of a monthly TAB Board meeting, each Norwich member helps one another identify opportunities and solve the challenges they each face in their businesses. That's several business coaches in one membership!

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*Stats based on a recent survey of 93 active TAB members